Casting-Campus GmbH

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It's time to celebrate the 100th Newsletter

Like everything, it started small. It was right after I started Casting-Campus GmbH as a consultancy. I thought, how should the foundry world know that someone in Switzerland knows something about Rheocasting and High-Pressure Die-Casting? So, I started with a weekly LinkedIn post on November 15th 2022. Since then, no Tuesday has gone by without a LinkedIn post.

With all that traction and positive feedback, I tried to experiment with how to better connect with my audience, as not everyone is an avid LinkedIn user; this is how the Casting-Insights Newsletter began. The first edition was sent out on July 11th 2023.

On January 21st, the Casting-Insights Newsletter also made its way back to LinkedIn, following the implementation of the newsletter feature. Since then, the Newsletter has been published weekly on the Casting-Campus GmbH’s LinkedIn account.

 

Consistency counts

Counting from July 11th 2023, this is the 100th edition of the newsletter from Casting-Campus GmbH. The Casting Insights Newsletter is not a compilation of random AI prompts; it is a carefully curated learning experience each week.

Each of the newsletters is hand-written and filled with knowledge, experiences, and insights that are nowhere else to be found in the foundry industry. This is also what you expect from a foundry: a consistent output with high-quality parts. In my case, it is high-quality content.

There is one pitfall of consistency: keeping everything the same. Similar to the casting process, parameters change, and you must adapt to maintain the same output. That is also what happened with the newsletter; I tried sending the emails at different times. I searched for ways to expand the scope. The first addition was the addition of an old post to revisit that one. Then I started writing articles to accompany the Goldcasting podcast. These articles were also added. Recently, I expanded my scope into marketing and business development. That had to be in the newsletter.

However, the Casting Insights Newsletter is not about what I want to tell; it is about what you want to hear. Please reach out, schedule a call down below this article, and let me know what you’re interested in. I’m happy to include these recommendations in my future articles.

Also, if you are looking for something specific, visit the Newsletter page. Every article ever published is on there. You can go back to 2022 and see the progression from the start to today.

 

About Casting-Campus GmbH

As this newsletter is a free resource and will remain free, let’s use this opportunity to introduce Casting-Campus GmbH as a company. Casting-Campus is the only consultancy that can connect all aspects of a foundry, from marketing and business development through the sales process and part development to series production. Casting-Campus does this by merging the disciplines with comprehensive premium solutions, while aligning the interests. Let me explain what that means:

 

  • Merger of Disciplines

Running a modern foundry is like mastering a decathlon; you can’t win by excelling in just a few events. That’s why Casting-Campus GmbH brings together unmatched expertise across all key disciplines, from Positioning, Marketing, and Business Development to Part Development, Trial Castings, and Series Production. Our vast experience enables us to seamlessly integrate each step of the process, aligning every action to achieve your organisation’s optimal outcomes. This unique merger of disciplines makes Casting-Campus GmbH the perfect partner to elevate your foundry, secure new profitable castings, and efficiently bring them into full-scale production.

 

  • Comprehensive Premium Solutions

Acquiring new, profitable castings requires the perfect alignment of multiple processes, from identifying the right solutions to effectively marketing them across different industries, each with its own unique challenges. Missteps can happen before a project even begins, and mastering the production process with its latest technologies and innovations is critical to success. That’s where the consulting services of Casting-Campus GmbH come in. Our comprehensive expertise guides you seamlessly through every step of the value chain, ensuring your path to success is clear and leading you toward a prosperous future.

 

  • Alignment of Interests

As a company hiring a consultant, you want fast, high-quality answers while staying within project costs. Consultancies typically work on an hourly billing basis, so their incentive is to increase the number of billed hours. Casting-Campus GmbH offers all its remote services in a single package. Therefore, we have the same interests as you in delivering the highest-quality service as quickly as possible without any surprises at the end of the month or project.

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